The 2019 AMA Winter Academic Conference was a great success. We at the AMA CBSIG had a real blast at this year’s eventful conference themed “Understanding Complexity, Transforming the Marketplace.” Here is a brief recap of what happened at Winter Continue reading 2019 Winter AMA Recap
The CBSIG is pleased to announce a new crop of award winning consumer behaviour scholars. The Rising Star award and the Lifetime Achievement Award will be presented at the CBSIG Reception at the 2019 AMA Winter Academic Conference in Austin Continue reading CBSIG Awards
It’s that time of year again: time to nominate some outstanding researchers and research in the Consumer Behavior world! CBSIG gives out three awards each year (Lifetime Achievement, Consumer Research in Practice, and Rising Star awards). Please read on for Continue reading Call for Award Nominations!
There will be a lot more photos coming (and from a professional photographer, not a cell phone) but here are some selected ones from Winter AMA. The CBSIG put on a very well-attended session on Machine Learning and Consumers with Continue reading Winter AMA Educators’ Conference 2018
The CBSIG is pleased to announce a new crop of award winning consumer behaviour scholars. These awards will be presented at the CBSIG Reception at the 2018 AMA Winter Educators’ Conference in New Orleans. Please come to the reception and Continue reading New CBSIG Award Winners
The 2017 AMA Summer Educators’ Conference was a definite success. Thanks to Conference Co-Chairs Kelly Haws, Mark Houston, and Charles Noble! Program highlights included: pre-conference workshops on social innovation, sessions on cross-cultural consumer behaviour and advertising issues, consumer helplessness, and, of Continue reading 2017 AMA Summer Educators’ Conference Recap
CBSIG is interested in the intersection between consumer behaviour and marketing strategy. CBSIG is proud to announce THREE awards, which will be bestowed on winners at the 2018 Winter AMA Educators’ Conference. We are seeking nominations for the CBSIG Rising Continue reading CBSIG Awards – Call for Nominations
The 2017 AMA Winter Educators’ Conference was held in February in Orlando, and was a smashing success! The CBSIG was out in force, organizing a wonderful (and wonderfully attended) pre-conference session on making a contribution in consumer research. Chris Janiszewski Continue reading 2017 AMA Winter Educators’ Conference Recap
AMA Winter Educators Conference 2017 Better Marketing for a Better World Orlando Florida, Feb 17 – 19, 2017 The 2017 AMA Winter Educators’ Conference will be held in sunny Orlando, Florida from February 17th to the 19th. There are several Continue reading Winter 2016 Newsletter
The American Marketing Association’s Consumer Behavior Special Interest Group (CBSIG) recently announced several awards. The awards will be presented to these very deserving scholars at the AMA Winter Conference in Orlando. Please join us in congratulating Don Lehmann, who is the recipient of the Continue reading CB SIG Awards!