Get ready for the second AMA CBSIG conference! We look forward to hosting you in beautiful Vienna, Austria, in the very heart of Europe, July 1-3, 2024.
The theme for CBSIG 2024 Vienna is “Why” Matters: The Imperative to Understand Consumer Behavior in a Data-Driven World. The conference will be co-chaired by Mathew Isaac (Seattle University), Mansur Khamitov (Indiana University), Julio Sevilla (University of Georgia), Christina Schamp (WU, Vienna University of Economics and Business), Melanie Clegg (WU, Vienna University of Economics and Business), and Burçak Bas (WU, Vienna University of Economics and Business).
We will share more details about CBSIG 2024 Vienna in the coming months, and expect to have a call for papers published by August 2023. Please direct any questions to cbsig24@wu.ac.at.
See you in Vienna next summer!